As Founder & Principal Strategist at Delightful Communications – a Seattle-based Modern Marketing and Digital PR agency – Mel’s mission is to help businesses and their people be more discoverable, shareable and memorable. The company applies branding strategies that focus on Content Marketing, Social Media, Digital PR and Personal Branding with a strong emphasis on people and not just pixels.
Before starting Delightful, Mel spent 7 years as Digital Marketing Evangelist at Microsoft where he supported and educated customers through the Microsoft Advertising Blog, evangelizing through social media, writing and by speaking about digital marketing at conferences, trade shows & other events all over the world.
He’s author of the critically acclaimed Pioneers of Digital and Introduction to Personal Branding, and played the “Young Joe Cocker” in the rock legend’s 1997 music video “N’Oubliez Jamais” with France cinema icon, Catherine Deneuve!
Maddie Cary is the Director of Paid Search at Point It Digital Marketing, winner of the 2016 US Search Award for “Best Large PPC Agency”. Her role involves leading a department of talented account managers, while also running the Global SEM Program for Point It’s largest client. In 2015, she won the US Search Award for “Young Search Professional”, as well as has been acknowledged as a “Rising Star in PPC” by both SearchEngineLand & PPC Hero. You can find her speaking at great conferences like SMX, HeroConf, & PubCon. Outside of PPC, her biggest loves are her family, friends, and her idol, Beyoncé.